OYM A-
MICA Ahmedabad
Ahmedabad, Gujarat · PGDM-C / PGDM
Competitive Target
CAT/XAT ~80–85+ plus a strong MICAT; CAT/XAT alone does not determine the shortlist
Safer Target
Prioritise MICAT + GE/PI quality once CAT/XAT is comfortably above the eligibility band.
Fees
₹26L
Latest/recent value in cited 2026 comparison source
Median Package
₹18 LPA
2024-25 NIRF disclosure
Average Package
₹19.22 LPA
PGDM-C + PGDM Placements 2025
NIRF 2025
#33
60-Second Verdict
Fit-sensitive option: evaluate fee burden, median outcomes and specialisation strength before committing.
Best suited to aspirants prioritising marketing and brand management, while weighing location, fees, role mix and profile fit. OYM tier: OYM A-.
Placement headline to compare first: ₹18 LPA median package.
Admission & Realistic Cutoff
Exams accepted
CAT, XAT, GMAT + MICAT
Competitive target
CAT/XAT ~80–85+ plus a strong MICAT; CAT/XAT alone does not determine the shortlist
Safer target
Prioritise MICAT + GE/PI quality once CAT/XAT is comfortably above the eligibility band.
Profile sensitivity
High
Sectional guidance
No universal sectional rule. Keep the score balanced and verify the current institute/program selection notice.
Cutoff basis
OYM competitive target benchmarked to recent coaching/admission trends; not a published minimum
Basic eligibility
Recognised bachelor’s degree; most programs require about 50% aggregate (relaxations may apply by category/institute). Final-year candidates are commonly eligible subject to institute rules.
These are indicative competitive targets based on recent admission trends, not guaranteed interview-call cutoffs. Your category, academics, work experience and profile can materially affect shortlisting.
How Selection Works
Process
CAT/XAT/GMAT score submission → MICAT → Group Exercise + Personal Interview → final merit.
Academics, work experience and diversity
Creative/communication aptitude and fit matter strongly in addition to the entrance score.
Fees & ROI
Latest fee
₹26L · Latest/recent value in cited 2026 comparison source
Fee scope
Approx total academic/program fee for planning unless source says otherwise; hostel/mess/deposits may be extra.
Average package
₹19.22 LPA · PGDM-C + PGDM Placements 2025
Median package
₹18 LPA · 2024-25 NIRF disclosure
ROI indicator
0.74
Use ROI here as a simple fee-to-outcome comparison signal, not as a literal investment-return promise.
Placements
Median package
₹18 LPA · 2024-25 NIRF disclosure
Average package
₹19.22 LPA · PGDM-C + PGDM Placements 2025
Placement status
200/200 placed in the 2024-25 NIRF disclosure.
Students placed
200
Highest package
₹40.91 LPA · PGDM-C + PGDM Placements 2025 · CTC
Batch context
Marketing/communications plus analytics/consulting focused role mix.
Recruiting sectors
Marketing; brand management; media; digital; communications; analytics
Specialisation strengths
Marketing; brand management; media; digital; communications; analytics
What This College Is Known For
Institution type
Private/Autonomous
Program
PGDM-C / PGDM
Strengths
Marketing; brand management; media; digital; communications; analytics
Student fit
Best suited to aspirants prioritising marketing and brand management, while weighing location, fees, role mix and profile fit. OYM tier: OYM A-.
Ranking & Recent Movement
NIRF 2025
#33
NIRF 2024
#32
Movement
Dropped 1 place.
Ranking is one decision factor. Colleges without comparable NIRF ranks should still be judged on fit, roles, fees, admissions and outcomes.
Who Should Consider This College?
Best suited to aspirants prioritising marketing and brand management, while weighing location, fees, role mix and profile fit. OYM tier: OYM A-.
Things You Should Consider
Realistic cutoff is an indicative target, not a guaranteed call. High fee: compare role quality and financing cost, not only average CTC.
Colleges You Should Also Explore
Sources & Data Notes
Data as of 2026-08-30.